Client casesGoogle Ads · Restauración

A restaurant group with five locations

Managed in real time since February 2026 on a cost-per-result basis, with budget redistributed across locations by demand and bids adjusted to local market CPC. Last 30 days: ROAS 40.56x at €0.22 per result, above their 12-month average.

ROAS

40.56x

Last 30 days

Cost per result

€0.22

Results

12,982

Spend

€2,808

Results delivered

Results by month

Last 30 days vs 12-month average

ROAS38.28x40.56x
CTR1.20%1.55%
CPA€0.22€0.22

Last 30 days, live from the campaigns

Spend€2,808
Impressions1,704,406
Clicks26,424
Results12,982
ROAS40.56x

How our agent made it happen

1

Reading demand location by location

The agent reads search demand per venue every day and moves budget toward the locations pulling the most qualified searches that week, instead of splitting spend evenly across five accounts.

2

Bids anchored to local market CPC

Bids are recalculated against the real cost per click in each city, so a competitive district never drains the budget of a cheaper one. That is what holds CPA flat at €0.22 while volume grows.

3

Search terms cleaned continuously

Queries that never convert are isolated and excluded weekly; winners are promoted into their own tightly matched groups. CTR moved from 1.20% to 1.55% on the same structure.

The 12-month average covers up to July 2026. Live figures from the last 30 days of campaigns.

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